Article #2 in the 'Hollywood North' issue of TCHAD Quarterly

This article was written in spirit of the Toronto International Film Festival... 

the big clean
the art of the cleanse

Celebrities like Jennifer Lopez, Salma Hayek and Beyonce Knowles are advocates for cleansing before big events, like walking the red carpet.  Despite their intention, which often is to lose weight, the stars are also rewarded with a deep cleaning of their bodies.  They look great, but is it the lost inches or the cleanse that gives them their extra glow?  

Cleansing is a celebrity trend that many of us view with suspicion. Some label it as a gimmick, while others are bothered by its association with narcissistic motivation and temporary weight loss.  But purification has been a part of rituals for health maintenance and disease prevention from the Mediterranean to the ancient cultures in India and China. 

For thousands of years, we have known that we need to give our bodies a break and actively eliminate the toxins that have accumulated in our organs and tissues.  Unfortunately, such customs are infrequent in most of our lives despite the heightened levels of exposure to dietary, lifestyle and environmental toxins.  We often maintain our cars better than we do our bodies!

Cleansing comes in many forms but shares two general characteristics:  A reduction in the intake of new toxins and an enhancement of the body’s natural systems for elimination.  Heavily processed foods are replaced by easily-digested, bioactive nutrients that boost metabolism and stimulate detoxification.  Superficially, this method sheds pounds, generates radiant skin and lifts self-confidence. It’s the feel good inside and look great outside phenomenon!  

The methods of cleansing range from fasting, to exclusive consumption or restriction of specific foods.  I have personally found nutrient-rich, liquid cleanses to be effective. They provide “clean calories”, enabling your body to stay out of starvation mode, while allowing your digestive system the time to repair, restore and recharge. You should always consult a specialist if you have any dietary restrictions or health conditions before starting a cleanse.

Treat yourself with some well deserved maintenance so you too can look and feel great!